You don’t need to prove anything, to anyone. 

When you realise this, you open yourself to new ideas, and new ways of thinking that put you comfortably in control.

Genesis will redefine the luxury experience with an audacious move away from convention.

This is about progressive, human-centered studios that let you touch, feel, and connect with the next generation of luxury cars.

And a service experience so effortless, it comes to you, on your terms. Giving you the support you need, and the freedom you desire.

This is luxury, your way – and we’re committed to delivering it, long after we hand over the keys.

Genesis – effortlessly individual



Our vision for your future Genesis journey is one that begins in a studio designed to let you truly engage with the next generation of luxury cars. It will be a rare chance to enjoy an experience that’ll leave you feeling inspired, unpressured, and supported.

Our studios will aim to bring Genesis to life, and leave you free to explore any way you like. Get a feel for the interior with swatches of Nappa leather. See our colour range showcased on metal panels. Then create and customise your Genesis in real time on a digital LED configurator. If you have any questions, our Genesis team will happily help.

The Genesis experience will continue long after we hand over the keys, too.

We are aiming to set new service benchmarks with a complimentary, fully inclusive 5-year/75,000km scheduled free service plan, unlimited kilometre 5-year warranty, roadside assist, and satellite navigation update plan. It’s our way of guaranteeing you years of effortless motoring.

We’ll always be working behind the scenes to give you our full support. When it’s time for a service, our Genesis Service Concierge will collect your Genesis from wherever you happen to be (whether it’s your home, office, or favourite café) and leave you with a Genesis replacement. They’ll always be on hand to discuss any issues, and will manage the process from start to finish.

If you’d prefer, you can drop your car at a studio and relax in our business lounge while you wait, or drive away in a complimentary service loan car.

When your car is ready, it’ll be returned to wherever is easiest for you – and your concierge will brief you on any work that’s been done.

No matter what you choose, everything we do, will be on your terms.

Luxury, Redefined

Genesis is an effortless combination of dynamic engineering and classic design.

Its impending arrival heralds a new generation of athletically elegant, human-centered luxury vehicles, designed by one of the most experienced teams in luxury motoring – a team that’s overseen some of the world’s most iconic vehicles.

Safety is always our top priority. The G80 achieving the highest 5 star ANCAP^ safety score ever awarded is proof that you’re in good hands. Because while luxury means comfort, it also means confidence – and you can rest assured that we’re constantly striving to do more to protect you, and your passengers.

Genesis doesn’t only surprise, it exceeds – boasting some surprising substance, and impressive firsts. Like our sound systems designed by Lexicon by Harman – whose audio technology won a Technical Grammy Award#. They provide a 3-dimensional musical experience that’ll let you feel every single note. Much like Genesis, Lexicon by Harman audio technology is the result of decades of technological research and artistic passion.

^As at 27 September 2017. Record score of 36.88 / 37 points in the 24 year ANCAP history as at 27.09.2017. This ANCAP safety score applies to all variants. Tests were conducted on 23.10.14 under ANCAP’s Niche Vehicle Policy.

# GRAMMY is a registered trademark of National Academy of Recording Arts and Science, Inc 2014 Technical GRAMMY award received by Lexicon


Bold, intelligent and athletic, the G80 is for discerning individuals who want to be genuinely thrilled by their luxury car, even when they aren’t behind the wheel.

We’ve installed a suite of dynamic, innovative features, like Electronically Controlled Adaptive Suspension. Technology that constantly adjusts and responds to the road in real time – giving you the most comfortable, safe and responsive ride possible.

We’ve also revolutionised the way you experience music, through our 17 speaker sound system designed by Lexicon by Harman – whose audio technology won a Technical Grammy Award#.

The G80 has also been awarded the highest 5 star ANCAP^ safety score of any car ever sold in Australia.

Effortlessly individual, the G80 embodies everything Genesis stands for.

Click here to discover the G80.


An assertive sports sedan that exudes athletic elegance, everything about the G70 has been designed with performance in mind.

Like the 3.3 litre, 24 valve, quad cam, direct injection, twin turbo V6 petrol engine – producing 272 kW of dynamic and responsive power.

Complementing the engine is our Electronically Controlled Adaptive Suspension. It constantly adjusts and responds to the road in real time – giving you the most comfortable, safe and responsive ride possible.
World famous Brembo high performance brakes are also available to give you even more confidence in your ability to control your speed, both during emergencies, and when you’re out enjoying the winding road.

The G70 takes luxury performance and propels it into the future.

Click here to discover the G70.

Golf Partnership


Commitment to integrity is often more important to golfers than the commitment to their handicap. At Genesis, our cars are built with the same levels of integrity.

Our relationship with Golf Australia goes much further than our official vehicle partnership. Our values align with those of the men and women, both professional and club players, who love and live this great game. It’s our opportunity to support and share our passion for golf with Australia and the world.

At Genesis we’re serious about making a commitment to the future of Australian golf, and everything it stands for. We show it every day, from our support of amateur golf through the Genesis Golf Link Cup, to our official partnerships with the Emirates Australian Open and the ISPS Handa Women’s Australian Open.

Genesis Golf Link Cup

Our support of Australian golf extends far beyond the professional game. The Genesis Golf Link Cup has the world’s largest leaderboard with over 100,000 golfers taking part.

Golfers can participate simply by playing their regular club golf. All you have to do is register to participate and play at least six rounds to qualify for the Genesis car draw or even the finals if you game is running hot. And master your game, hole a few birdies, and you could be on your way to winning thousands of weekly prizes.

The eight best performing golfers verses their handicap, from each series, will get to put their skills to the test in a ‘real-world’ final at one of Sydney’s premier championship courses in November. They will also be guests of Genesis at the Emirates Australian Open.

Explore the Genesis Golf Link Cup

ISPS Handa Women’s Australian Open

Genesis is proud to be the Official Vehicle of one of the most prestigious women’s golfing events: the ISPS Handa Women’s Australian Open.

In February this year, the tournament was held at Kooyonga Golf Club in Adelaide. As the highest ranked private golf club in Australia, Kooyonga played host to another fantastic tournament, with thousands of spectators surrounding the 18th green on the Sunday to salute their new champion.

That champion was 22-year-old Jin Young Ko. This new South Korean superstar started the week with a 65 and was never headed with a wire-to-wire victory. Her dominance made even more remarkable by the fact that this was her debut tournament on the LPGA Tour, a feat not achieved in the previous 67 years.

However, while Ko lifted the trophy, Swedish player Jenny Haglund won a brand new Genesis G80 – thanks to her incredible hole-in-one at the par-three 14th, the Genesis hole. A stellar field of the world’s best golfers came close all week, but it was Jenny’s perfect seven-iron in the third round that found the hole and landed her the spectacular Genesis G80 in her first Australian Open appearance.

It truly was an incredible week for women’s golf and for Genesis – we are already looking forward to being the Official Vehicle of the 2019 ISPS Handa Women’s Australian Open.

Emirates Australian Open

Genesis is proud to be the Official Vehicle of the Emirates Australian Open. The 2017 edition took place at the Australian Golf Club, Sydney from 23-26 November. After four days of incredible golf, 22 year old Australian rookie professional, Cameron Davis lifted the prized Stonehaven Cup.

The Australian Open was first staged in 1904 and in the years that have followed some of the greatest names in the history of golf have been engraved onto the Stonehaven Cup. South African Gary Player has a record seven wins and is joined as a champion by the likes of Jack Nicklaus, Gene Sarazon, Arnold Palmer, Tom Watson, Greg Norman and Australia’s five-time Open champion Peter Thomson.

The recent history of the tournament is equally rich with some of the biggest names in golf emerging victorious across the four Sydney courses to have recently staged the event. In 2009 at New South Wales Golf Club, Aussie favourite Adam Scott lifted the Stonehaven Cup for the first time and was later narrowly pipped by Northern Ireland’s Rory McIlroy who birdied the final hole at Royal Sydney to beat him in 2013. American superstar Jordan Spieth has competed in the last four events, winning two of them – at The Australian in 2014 and Royal Sydney in 2016. His presence in the field in 2017, along with fellow Major winner Jason Day, makes young Cameron Davis’ victory all the more impressive.

Genesis provided 26 new Genesis G80s to transport the players and officials around the beautiful harbour city in 2017. We also have staged the first unveil on Australian soil of the all-new Genesis G70 and new G80 in the Genesis lounge in the tournament village. The G70 was also displayed and offered as the hole in one prize on the 15th hole.

The Emirates Australian Open continues to be the leading professional tournament in Australia and Genesis looks forward to once again being Official Vehicle at The Lakes Golf Club in Sydney in 2018.

Genesis News

Genesis ranked highest brand for initial quality by J.D. Power, tops premium segment for second consecutive year

June 20, 2018
Genesis ranked highest among all automotive brands in the J.D. Power 2018 U.S. Initial Quality Study (IQS) released today. This marks another leap forward…

Read more

Genesis G70 wins 2018 iF Design award for automotive product design

February 22, 2018
Genesis G70 received the 2018 iF Design award for automotive product design presented by the World Design Guide. This marks the first iF Design award…

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Genesis reveals essentia concept at New York international auto show

Mar 28, 2018
Today, Genesis unveiled its groundbreaking Essentia Concept at the New York International Auto Show. The all-electric, high-performance concept elevates and reimagines…

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January 8, 2018
Genesis opened its first headquarters-owned standalone showroom ‘Genesis Gangnam’ on January 6th. The brand collaborated with world-leading architectural…

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